Beyond his authored columns, Ahmad Ashrafi contributes regularly to Forbes Expert Panels, the roundups where Forbes Finance Council members answer one question in a few sentences each. Three recent contributions are worth keeping in one place, because together they read like a short version of how Infinity⁹ operates.
On tough client conversations (February 2025): "Tough conversations aren't just about delivering bad news; they are an opportunity to reinforce trust." Read the panel
On choosing a banking partner (December 2024): "Don't chase the highest interest rates. Instead, strive to partner with banks that understand your future value, not just your current revenue." Read the panel
On building a risk culture (October 2024): "We say we can tolerate risk, but we can't tolerate uncertainty. Therefore, we leave no stone unturned before making a decision." Read the panel
Three answers, one thread: trust is built in the uncomfortable moments, relationships beat rates, and diligence is what makes risk tolerable.
