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Share your story.
Shape generational
thinking.

We don't interview experts for content. We bring builders, investors, and families who have something real to say for an audience that's ready to act on it.

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Apply to be a Guest

Explore the Shows

Explore the Shows

Two shows. One Mission.

ENGLISH · GLOBAL AUDIENCE

Return on Identity

A show for investors, operators, and entrepreneurs at the intersection of capital, culture, and legacy. Conversations about how wealth is built, protected, and transferred across generations, with clarity that banks never offer.

View Return on Identity

View Return on Identity

ESPAÑOL · LATINOAMÉRICA

Del Miedo a Millones

Para el emprendedor latinoamericano que construyó su riqueza desde cero y ahora quiere entender cómo protegerla y multiplicarla. Conversaciones reales sobre dinero, estructura, y legado familiar, sin tecnicismos innecesarios.

View Del Miedo a Millones

View Del Miedo a Millones

WHO WE INVITE

We're not looking for experts.
We're looking for builders.

Our guests aren't chosen for their title. They're chosen for what they've lived, built, lost, and rebuilt; and their willingness to speak about it honestly.

Apply to be A Guest

Apply to be A Guest

THE ENTREPRENEUR

You've built something real. You understand risk, sacrifice, and the difference between paper wealth and actual capital. Your story is the curriculum no MBA teaches.

THE INVESTOR OR OPERATOR

You've managed or deployed significant capital. You have a point of view on where markets are going and why; and you're not afraid to say what others won't.

THE LEGACY THINKER

You think in decades, not quarters. You've had the hard conversations with your family about wealth, structure, and what money actually means beyond the number.

THE BRIDGE BUILDER

You operate across cultures, markets, or asset classes. You've seen how the same deal looks different depending on where you're standing — and that perspective is rare.

THE CONTRARIAN

You've made a decision that everyone else said was wrong — and you were right. Or wrong in a way that taught you something permanent. Either story is worth telling.

THE PRACTITIONER

You have professional expertise — legal, financial, operational — and you translate complex structures into plain language that empowers rather than overwhelms.

Hear what a real conversation sounds like.

Before you apply, listen. This is the level of honesty, depth, and substance we bring to every episode.

View all Episodes

View all Episodes

039 Julie Hutchinson

The Hustle and Burnout Dilemma

View on YouTube

057 Isar Meitis

Why Most Companies Fail at AI

View on YouTube

049 Pascal Bachmann

The Power of Personal Branding

View on YouTube

070 Shawn Walchef

How He Turned BBQ Into a Media Empire

View on YouTube

Your Host

Ahmad Ashrafi

Ahmad is the Founder and CEO of Infinity⁹ and CIO of A9 Family Office. Persian-Ecuadorian, born and raised in Quito. He manages over $100 million for 70+ families across ten countries.

He built Infinity⁹ on a belief he's never walked back: the families who build real wealth don't do it alone. They do it by getting close to the best operators, the best thinkers, the best deal makers in the world. That's what he does with capital. And it's exactly what this show is.

Talking to the right people isn't networking. It's how clarity happens. Every conversation Ahmad has on this show is the same conversation he has before writing a check: where does the real edge come from, and does this person actually have it.

2x Ironman 70.3 finisher. Former professional tennis player. Exited founder. Babson alum and executive programs at Harvard Business School and MIT Sloan. He doesn't interview guests. He has conversations.

Learn more about Ahmad

Learn more about Ahmad

Let's have a
real conversation.

We respond to every application. If there's a fit, you'll hear from us within 1 business days.

Infinity Investment Group LLC (“Infinity” or “Infinity9”) is a specialized firm in real estate investment management operating as a platform for access to private commercial real estate. Infinity offers accredited international investors and high-net-worth individuals the opportunity to participate in real estate investments. Despite any affiliations with other investment entities, Infinity maintains its own operative focus and does not offer direct investment advisory services outside of its primary services. Infinity is an Exempt Reporting Adviser (ERA) registered with the U.S. Securities and Exchange Commission (“SEC”). Such registration does not imply a particular level of skill or training. Investment Risk and Past Performance: Past performance is not indicative of future results. Historical returns, expected returns, and probability projections are inherently speculative and may not reflect actual future performance. All investment involves significant risk, including the possible risk of total loss of capital. Infinity does not guarantee that investment objectives will be met. Performance information presented is historical and is not indicative of future results. This information has been prepared internally by Infinity and has not been audited or verified by an independent third party. No Advice: The information on this site is for informational purposes only and does not constitute, and should not be considered as, an offer to sell or a solicitation of an offer to buy any security, nor as investment, legal, or tax advice. Investors must consult with their own financial, legal, and tax advisors to determine if an investment strategy is suitable for their individual needs. Third-Party Services: Banking and custody services are provided by partner financial institutions. Infinity does not offer banking or custody services directly. Acceptance of Terms: By accessing this site, you agree to the Infinity Terms of Service and Privacy Policy. Infinity’s services are not solicited or made available to the general public.