ABOUT
Pascal Bachmann is a global personal branding strategist, speaker, and high-performance mentor who has built eight businesses across four industries and helped thousands of entrepreneurs scale their influence. After an eight-figure bankruptcy in Switzerland, he came to the US, Googled his own name, found someone else dominating it — and turned that invisibility into a mission to help true authorities and experts outrank the fake gurus. Co-author of a book with Brian Tracy, he teaches that a personal brand rests on four questions: who am I, who do I serve, what impact do I want, and what do I want them to believe about me. His core values — love, harmony, fun — filter every decision. On episode 049 of Return on Identity he shares the VARK content model, the 100-day water fast that almost rebranded him, and why 'what is in me for it' beats 'what is in it for me'.
EPISODES
